Xperience Real Estate Hires eCommerce Phenom as Director of Lead Generation

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Xperience Real Estate Hires eCommerce Phenom as Director of Lead Generation

Orlando Solano, Jr. Joins Xperience Real Estate as Director of Lead Generation

PORTLAND, OREGON (April 5, 2019)-- Keller Williams Xperience Real Estate announced that Orlando Solano, Jr. has joined the team as the Director of Lead Generation. Well known in e-commerce circles, Orlando has generated more than $1 billion in e-commerce revenue and has a strong track record of success in digital marketing and social media. Early in his career, Orlando spent six years in the real estate industry where he built solid lead generation systems. He found a passion for marketing and forged a path that led him to serve in a variety of senior level marketing roles including Director of Search Engine Marketing for JustFab, Director of eCommerce for BCBG MaxAzria and VP of Marketing for Offline Inc. As a thought leader in the demand generation space, Orlando has been featured as a speaker and panelist at industry events such as the Traffic and Conversion Summit. As the real estate industry enters a tech revolution, Orlando’s expertise in building relationships with consumers in the digital space will add incredible value to Xperience’s real estate agents. “We interviewed numerous people who understood real estate online lead generation. We realized that at the high level our real estate teams are producing, we needed to bring someone outside of the real estate industry to bring the consumer perspective,” Xperience CEO Chris Suarez said. “The opportunity with Xperience was a great marriage of two knowledge bases that I felt I could contribute vastly to,” Orlando said. “I am excited to join Xperience because of the leadership team’s positive attitudes and uplifting outlooks plus, I had a consistently great candidate experience throughout the process.” “Orlando brings a deep understanding of digital marketing, lead generation, conversion, databases and marketing, which are critical components to any real estate business. We believe, as an organization, that this is even more critical today as we look at disruptive forces in the industry and as technology continues to evolve,” Chris explained. “We are excited to bring Orlando’s level of talent to our Xperience partners and teams. While we are confident that Orlando will make an immediate impact, we are also excited about his influence as we move into KW Command.”  “In addition to his knowledge and experience, Orlando is a thoughtful communicator, an entrepreneur at heart and highly creative. Our leadership team could not be more proud to welcome Orlando to Xperience,” Chris said.Xperience, one of Keller Williams’ top ten teams, has developed an innovative model to power other successful teams. Partners retain the branding and relationships they’ve built with their clients and in their communities, while being powered by the proven models and systems of Xperience.Suarez has expanded his business into more than two dozen cities, generating millions of dollars in annual revenue while building a strong culture through coaching, consulting, collaboration, and commitment. In recent months, Xperience has announced partnerships with top agent teams including the Charlotte Mabry Team in Tennessee, the Christine Ricci Team in New York, Zuber Group in Idaho, and five large Texas teams, Spinelli Residential Group, The Williams Team, The Bucher Group, The Amanda Ponce Team and The Deldi Ortegon Group. In the year prior to joining Xperience, these teams’ combined annual volume was approximately $314,000,000. In July, Inman named Xperience “First Runner Up” in the Most Innovative Team category at the Inman Innovator Awards. Xperience Real Estate is also part of REAL Trends/Wall Street Journal’s elite “The Thousand” list, ranking America’s top real estate teams.Learn more about opportunities to partner with Xperience Real Estate.